Coming around to appreciate the renovation of Pacific Place
Until today, I’ve been on the fence regarding the remodelling of Pacific Place Mall, which was completed in 2011. The one element that I have loved since the unveiling is the re-visioning of the bubble lifts at the heart of the mall. The innovative, curved glass panels repeat the soft forms evident throughout the design and make […]
Commissioning photography: comparing apples..
Photographs often are commodities… As a former management consultant, I participated in countless competitive bids over the course of 25 years. The norm in our business was to submit a proposal in response to a detailed RFP (request for proposals) that set out the client’s requirements, timing and expected deliverables. These projects spanned many months […]
The value of a plan: how a detailed photography plan saved my bacon
Fashion wedding promo for W Hong Kong – In mid-February the marketing team at W Hong Kong asked whether I could produce a series of images showcasing the hotel’s facilities, for use in an in-house sales application that would be shown to prospective wedding clients. “Holy crap!,” I said to myself. What an opportunity. Complicating […]