Why hotels are competing to attract customers who may never check in

Adding ‘life in the lobby’ to ‘putting heads on beds.’ Catching on to the trend set by boutique hotels, mainstream media has picked up on the fact that hotels aren’t just for travelers anymore. This Boston Globe “Style” article shows some examples of how hotels are hosting events to attract local customers.

Useful links F&B: May 5 – 11, 2013

8 Lessons For Innovation And Success – via Fast Company. A quick digest of lessons from restaurateur and chef Mario Batali, founder of Babbo, Mozza Restaurant Group and Eataly. Web page contains a video of the interview. Tim Hortons first LEED® certified Restaurant – via Yahoo! Finance. Restaurants have an environmental impact on their communities […]

Useful Links Marketing: 28th – 30th April 2013

Ernst & Young on social media and mobile technology trends in hospitality – particularly interesting are the sections on the power of TripAdvisor and increasing usage of mobile devices to enhance the guest experience. (article contains link to the full report) Leading Hotels revamps website – responding to these same trends, LHW has revamped its […]