Useful links F&B: May 5 – 11, 2013
8 Lessons For Innovation And Success – via Fast Company. A quick digest of lessons from restaurateur and chef Mario Batali, founder of Babbo, Mozza Restaurant Group and Eataly. Web page contains a video of the interview. Tim Hortons first LEED® certified Restaurant – via Yahoo! Finance. Restaurants have an environmental impact on their communities […]
Hotel guests spurn TV for Streaming Media
Is this a US trend, or is it something global? via NYTimes.com.
Anti-Abuse Ad Uses Lenticular Printing to Show Alternate Photo to Kids
Some technology from our childhood has also grown up. Do you remember cereal box prizes and the cards we would get sometimes that showed different images depending on the angle that you looked from? Well, PetaPixel recently posted an interesting article on the creative use of lenticular printing to produce street ads that show potential […]
Office Design – dtac Headquarters Bangkok
Funfloor for dtac employees The headquarters of Total Access Communication PCL (dtac) in Bangkok sets a standard for creating an appealing workplace that communicates the company’s brand approach to, “play and learn.” Designed by Hassell and opened in 2009, one of the facility’s highlights is its Funfloor with indoor soccer, table tennis, running track, and […]
Flat light
I love light. Even flat light on a hazy day is beautiful. The IFC2 curtain wall reflects the flat light of another hazy day in Hong Kong, resulting in an interesting, monochrommatic effect that seems to flatten the subtle articulation of the building facade. As the gondola slowly moved into position, the cloud cover was […]
Useful Links Marketing: 28th – 30th April 2013
Ernst & Young on social media and mobile technology trends in hospitality – particularly interesting are the sections on the power of TripAdvisor and increasing usage of mobile devices to enhance the guest experience. (article contains link to the full report) Leading Hotels revamps website – responding to these same trends, LHW has revamped its […]
Oreo: master of social marketing
Oreo and Kit-Kat play tic-tac-toe on twitter: Earlier this year, Oreo showed a flair for the immediacy of social media marketing with their ‘on-the-fly’ ad posted to twitter within minutes of the Super Bowl blackout. They followed up with this brilliant response in March, to Kit-Kat’s twitter challenge to a game of tic-tac-toe.